Punchey Inc. Releases New Marketing & Analytics Tools

The tech company seeks to increase value of payment data with new and improved features.

Boston - December 18, 2013—As of this morning, Punchey Inc. has added a host of new marketing and analytics tools to their existing features. The release is part of the startup’s latest effort to give small businesses the same resources as their larger corporate competitors at a fraction of the cost.

“Our new offerings aren’t a luxury, they’re a necessity,” said Jared Sher, Punchey’s lead Merchant Portfolio Specialist. “All of our clients are serious about increasing revenue and growing their businesses. As their payment partners, we have a responsibility to help them achieve those goals any way we can.”

All of the new analytics tools can be accessed through Punchey Live, the company’s Internet based processing platform. New features include:

The raw data captured by Punchey’s payment processing systems is taken and interpreted by algorithms that exist within Punchey Live. As a result, business owners have access to a wealth of information through the simple act of swiping or keying in a payment.

Punchey’s belief that value lies within customer data acquisition will certainly mean the development of similar analytics tools as the business moves forward.

About Punchey Inc.

Founded in 2011, Punchey helps small businesses grow by making it easy and cost-effective to accept payments via mobile or desktop. Based in Boston, Punchey was founded by Nathaniel Stevens, who previously founded the local online advertising platform Yodle.com. For more information, please visit Punchey.com.

Explore Your Industry's Payment Solution:

Punchey's Service Pro edition for CNP transactions

Service Pros

Plumber & Service Pros,
Lawyers & Professionals,

Punchey's Store & Office edition for transactions on the spot

Storefront & Office

Medical Offices,
Specialty Retail Stores,
Auto Dealers & Services

Punchey's Hospitality & Nightlife edition for hospitality transactions

Hospitality & Nightlife

Cafes & Bars

Low Frequency

Perfect for low frequency transactions

High Ticket

Perfect for high ticket transactions

No Walk-In

Perfect for zero walk-in transactions

Invoicing & Cards

View Features

Medium Frequency

Perfect for medium frequency transactions

Medium Ticket

Perfect for medium levels of ticket transactions

Medium Walk-In

Perfect for medium levels of walk-in transactions

Mix of Cards & Checks

View Features

High Frequency

Perfect for high frequency transactions

Low Ticket

Perfect for low ticket quantities

High Walk-In

Perfect for high foot trafficwalk-ins

Mostly Cards

View Features

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